Tuesday 20 August 2013

Why Business Over Employment

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Ever wondered why most of us (around 97%) are employed today, working for may be multi-nationals and other smaller business houses and we hold great pride in that too?

The answer goes back to centuries of traditional beliefs and thought process which have contributed to this disparity in proportions. Although the concept of entrepreneurship is as old as time memorial, the idea of security and contentment that a job provides took precedence, as it is in human nature to have various kinds of security including financial security.

However, today things are changing although this may not make a remarkable difference in proportions, but definitely will contribute in changing mind sets with the reduced security that jobs have to offer these days. Business definitely is the way to go ahead, as there is a huge scope that the markets today provide for entrepreneurs, with even governments these days providing various incentives to small businesses that generate employment and revenue for the state.

When we think of business, the first thing that comes to our mind is a big investment and many other negatives such as government policies, corruption etc. However, most small business could be started with meager investments or at times with no investments at all.

What you mainly should be focusing on, is the sector you wish to cater to with your service or product and who are your target audience. In this way you would know how to proceed and what it would take to initiate the business.  The main reason why people do not venture into business is the lack of understanding of what a business means. For a common man business means selling of products, while the true meaning of business is much more than just that.

Business in it's true sense means, the trading of resources such as goods and services and or talents which are abundant with one, to the one that lacks it. Business can be associated with almost anything that we do or use in life. Therefore, the purview of business is much huge than what we as common people imagine. My idea in writing this article is to enlighten you on the concept of business and how easy it is to imagine something and eventually execute it.

Business means freedom and freedom brings along many advantages in life, with reduced worries and commitments and obviously more time with your loved ones when business is conducted in the right manner. All you need is an understanding and a bit of research or study, for which you could also choose your mentor if you please, who could guide you and make you understand where to get started.

I wish you good luck in your pursuit !

Brian Mario Fernandes

Tuesday 30 July 2013

It's A Game Of Choice


It is a well known fact that our future depends largely on the choices we make in life. Whether it be with regards to our careers, our business or any common thing we do based on the perception of our minds and the zone of comfort we are in and what we wish to achieve, if it would mean stretching ourselves beyond this zone, would all determine the direction our life will take.

In my own personal experience, I have found and realized the importance of time management, how it largely influences our direction in life and by and large in a big way contributes to resultant success or failure in all our Endeavour's.

Endeavour's need not be large projects, but our day to day activities, success or failure of which largely depends on these small choices we make every moment. We are so engrossed in life, that we fail to categorize and prioritize our activities and in the bargain fail to even recognize which of these activities are unproductive and the worst part is, we do it repeatedly, thereby contributing to our failures.

These activities could be anything from finding time to look for a good opportunity or spending time with your family. These activities however small they are, contribute largely to our success or failure in life. I personally consider television serials an evil to society, which keep people engrossed, thereby forgetting their daily tasks and contributing to bad time management. I don't personally consider television as an evil, but better restraint in selecting your programs to revolve around your time instead of the other way round, will be a better way to manage time.

Although, I am not always consciously inclined to believing that TIME=MONEY, I think it is the most practical thing to believe and act on in these times, although time could also be planned for leisure as a reward for your excellence in managing it.

As an experiment, try and consciously analyze your activities on a daily basis for a few days and see the resultant effect it has on your small plans. This will give you a rough estimate on the things that could be achieved if you'd acted differently. Yes you are right, these small achievements contribute to larger achievements, which eventually make you a successful person in all spheres or tasks to take on.

This realization will obviously make you a better person and will also bring you to lime-light, thereby bringing people close to you and then you will win their admiration and confidence.

Brian Mario Fernandes

Saturday 27 July 2013

Dare To Dream


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How many times, we as adults have compromised on our dreams? Do we remember the times when we wanted something and did not get it, just because we could not afford it? At every moment in life, day in and day out we are compromising, right from the things we wish to eat from the things we wish to wear. Do we realize why this is all happening? Many of us would blame the circumstances or the conditions we live in, or would blame it on inflation or even the political system in the country we live in.

The fact is far from the reality we perceive. It is a dogma that surrounds us, that everything else is a problem, except us. That is where the problem lies and that, we do not “seek in, to sort out” but do the exact opposite. Charity begins at home it is said and how true it is. If we seek to change things around us, we must change our attitude and change in attitude will come only if we dare to do the things that we always are skeptical about.

This new found change in attitude may make us conscious about what people think about us, but this must happen in order to bring about a change in our life. When we dare to do the things we do not normally do, it may be uncomfortable at times, but if done over and over again, will put in us a kind of self discipline and we will realize that the smallest of success will make our heart jump with joy and we will then start loving it.

There is a famous saying, “expecting something different by doing the same things over and over again, is the height of foolishness”. Therefore, it is now time that we nurture the child within us to dream and dream big, as only that can give us some direction in life and will bring about a change in our lives and in the lives of people around us, who would surely be influenced seeing the change it brings in us.

Brian Mario Fernandes